7 Graphic Design Trends For The New Year

by / Wednesday, 01 March 2017 / Published in Graphic Design, Latest posts

2016 has come to an end but 2017 offers graphic designers new options and ideas when it comes to what trends to adopt. Don’t get me wrong, 2016 still has trends that are very popular but, there are a few new ones making their way into the forefront of designer’s minds.

Here are 7 design trends to make sure to look out for in 2017.

MODERN-RETRO

Modern-retro has, by its very definition, been around for a while. Modern flare added to retro typefaces and colour pallets makes for an interesting fusion of new and old. We will see this design style on websites, posters and much more this year. The trend started last year but really hit its peek in 2017. We haven’t seen the last of it yet!

RESPONSIVE LOGOS

Responsive logos have been designed to keep up with the ever-expanding selection of formats and scales available to users. Scaling down for mobile phones doesn’t just mean making things smaller, a good logo will respond to its environment and still be functional. With more smart devices with different forms available each and every day, the responsive logo can only continue to become more relevant in 2017.

CINEMAGRAPHS

Cinemagraphs are still photographs or images where a single, minor movement is made. The image will usually come in the form of a GIF. The modern marketing’s biggest problems is TIME and the Cinamagraphs is an incredible simple and effective answer to this problem. 2017 will be seeing a lot more of this trend because of how well it is doing in the industry.

MINIMALISM

Minimalism is as popular today as it ever was. It is a very simple design where the main focus of the poster will be the image or small illustration in the middle of the page. LESS IS MORE!!! Intentional white space means more breath-ability and reduced focal points. With its popularity only increasing, it looks like minimalism is here to stay for 2017.

ILLUSTRATED (HAND DRAWN) IMAGES

Illustrated images are great for adding a clearly human element to graphic design. Illustration like these are simple and evoke a kind of childish like feeling. You can use this trend in a range of situations, but are becoming increasingly popular as a way of explaining and illustrating more complex problems or instructions. With things getting more complex in 2017 this trend will stay for a long time to come.

MODULAR LAYOUTS

Modular layouts function is to break up text and put it into manageable bundles. Rather than using a long block of text, graphic designers have found that making the information more manageable makes more people want to interact with it. This trend will stay for a long time because this method reaches out to people a lot more than what you think.

BOLD PHOTOGRAPHY AND SLEEK TEXT

This one is pretty much a staple in the world of graphic design at the moment. The mix of bold and sleek text with images which captivate the viewer, make for a design trend which exudes class and style. The text and photography tend to work together to create some great contrasts and brilliant borders.

 

In conclusion, stick with the times and the trends and you will get a bigger response than what you expected. You will be pleasantly surprised with what these trends will do for you. Re-program your mind if you work in the digital industry because as we know it, IT WILL ALWAYS CHANGE.

 

Natanya Karow

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